pay-per-click advertising

Whether it be Google Ads, Bing Ads or Facebook and Instagram ads, PPC advertising is a powerful tool to quickly increase your website traffic for very specific searches. A quick way to sell your products, services and increase your website traffic. Our managed PPC (pay-per-click) advertising service helps businesses in Toronto, and even across Canada optimize paid search engine ad campaigns. Our agency has coffee powered Google Specialists who are dedicated to reduce your cost per conversions and increase your ROI.

How does it work?

How?

Transparency! No Hidden Costs, No Mystery.

When we manage your Google AdWords account, it is still your account. You will have access to your account and reporting at all times. We’ll recommend how much money we think you should spend, but the final decision is up to you, and you pay Google directly. We never want you to feel like you’re handing your money over to a mysterious PPC agency and wondering how it’s being spent. Every one of our customers are with us for the long haul. We want to see your business grow!

Managed PPC Services

At Shift F5, we’re here to help you grow your business, but we preach that you trust the process. We start the process with a needs assessment and a full analysis of your business objectives. Without this part of the process, we would be strategizing blindly without a clear understanding of what you wish to achieve. In our experience, too many businesses implement PPC and AdWords campaigns without clear goals, which can lead to irrelevant and costly clicks.

our process

keyword research

Research is the foundation of our PPC services. Using Google Analytics, Google Webmaster Tools, [ppc keyword suggestion tools; and search volume research tools], our team will analyze and measure your ROI on your current PPC spend to understand the strengths and weaknesses of your current campaign.

ppc strategy & planning

At this point in the process we start to have a clear idea of what keywords we’d like to focus on and how our ad groups will be organized. Landing pages are also vital to this stage and a well-constructed landing page can make the difference between a high conversion rate and a high bounce rate.

implementation & monitoring

Once we have decided on your keywords and landing pages, we implement your campaign, then track it regularly to ensure it’s doing what it ought to. To hold ourselves accountable to you, our client, we’ll produce reports, or provide regular progress updates. Keeping the client in the loop keeps everyone accountable and on the same page.

PPC campaign optimization through monitoring & testing

Once the results start rolling in, we don’t pat ourselves on the back, we think about how to make them better. We’ll continue to optimize and tweak your campaigns to continue increasing your ROI.

why choose us?

Could you manage your AdWords account? Absolutely! Will you be successful? That is another question entirely. Managing a PPC campaign is no easy task. For the uninitiated, PPC campaign management is a world full of depleted budgets and very little return.

Technical understanding aside, another huge cost is time spent. A good PPC campaign requires constant monitoring and tweaking. Not to mention constant research and understanding of an evolving marketplace with updated algorithms. As you’re digital marketing agency, we want you focusing on the important things; providing great service and products to your new customers.

see our other services

website design
Website Design, e-Commerce Design, Landing Page Design. We do it all. It’s your customers first impression of your business. Let’s make it memorable. see service
ppc managment
We specialize in creating and managing Google Ads Campaigns. Our PPC Management Service is centered on providing great results & Return-on-Investment! see service
cmo in a box
You don’t need to employ a CMO or an in-house marketing team to be successful. Just hire us. We take care of everything from Digital Strategy to execution. see service